It is 5x more expensive to acquire a new customer versus retaining an existing. So why are marketing budgets larger than retention budgets?

Need an easy way to foster ideas, or uncover pain points in your business? Try VOOP..

COVID-19 has increased the awareness and adoption of QR codes exponentially! We highlight 5 ways QR codes can change the game moving forward

How often do you receive a report that doesn't make sense, or has no relevance to you? We feel you... After observing trends in a number...

Too often, businesses view their call centres as cost centres. They tend to see the employees taking the calls as low-skilled staff who...